Hospitality Newfoundland and Labrador Visioning Project
Hospitality Newfoundland and Labrador Visioning Project
Charting a Bold Vision for Newfoundland and Labrador’s Tourism Future
Conach Consulting supported Hospitality Newfoundland and Labrador in crafting a comprehensive Post-2020 Position Paper to shape the next era of tourism development in the province. The report outlines a bold, unified vision focused on increasing visitation through integrated planning, streamlined industry structures, and modernized service delivery. Key recommendations include aligning marketing, quality assurance, membership services, and training under a single, cohesive framework. The strategy also advocates for new regulatory approaches to unlicensed accommodations, a revitalized quality assurance program, and an aggressive access strategy to improve air and marine connectivity for visitors.
Strengthening Industry Foundations Through Research, Regulation, and Collaboration
The report draws on extensive consultations with operators, industry leaders, and government partners across Atlantic Canada, and emphasizes the importance of data-driven decision-making, regional tourism impact modeling, and cross-sector marketing initiatives. Conach developed recommendations to strengthen governance, improve industry coordination, and increase the province’s competitive advantage in the global tourism landscape. This project showcases Conach Consulting’s ability to lead complex, sector-wide strategy development with a focus on policy reform, stakeholder engagement, and long-term growth in the tourism economy.
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